How to Improve Your Adsense Revenue (RPM)

Today is a continuation in the mini-Adsense series that I am going to share with you. As mentioned in a previous post, I was able to attend an Adsense in Your City Event.

In this series I want to share with you both what I learned at the event and what I have discovered about Adsense along the way.

I am assuming at this point that you already have Adsense running on your blog. If you are still contemplating whether or not to have Adsense on your site, read Should I Run Adsense on My Blog?

What does RPM in your AdSense account mean?

RPM stands for Revenue Per Mille, which is the fictitious income per 1.000 page impressions.
It is a kind of statistical metric that helps you understand how your site performs.

RPM can vary widely by season, day of the week, niche, type of site, etcetera.

There are many sites with an RPM of less than $ 1 per 1.000 impressions.